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Baked By Melissa's

Cupcakes and Clothing: Spoil Your Favorite Mom-To-Be With Baked By Melissa

Shower Your Favorite Mom To Be With Cupcakes and Clothing From Baked By Melissa

There are two things guaranteed to make any mom-to-be-swoon: Mini-cupcakes and onesies. And thanks to Baked By Melissa’s ridiculously cute celebration boxes, you can help your favorite mama bear calm her sugar cravings and get a head start on her wee one’s wardrobe in a snap. read more

Inside City Dentist, photo courtesy: City Dentist

Something To Smile About: City Dentist’s Zoom Whitening

City Dentist Will Get Your Grin Glowing In Under An Hour

City Dentist’s Zoom teeth whitening technique simply uses gel and a bright light to get your grin glowing. After three 15 minute sessions, you can expect your teeth to be eight shades lighter. read more

Amanda Libby's Mother's Day Gift Picks on Live From The Couch

Think Outside The Box: Mother’s Day Gift Ideas On “Live From The Couch”

Amanda Libby Shares Perfect Mother's Day Gift Picks On Live From the Couch

Mother’s Day is right around the corner, but this year there’s no need to settle for those typical flowers and box of chocolates. Our Amanda Libby shared some perfectly unique finds on “Live From The Couch” that mom will be sure to love. Check out the clip, and shop the shoot below! read more

Inside Lafayette, photo courtesy: eater.com

Bonjour: French-Inspired Lafayette Opens in NoHo

Andrew Carmellini and Team Open Lafayette, a Grand Cafe and Bakery

Renowned restaurateurs Andrew Carmellini, Josh Picard and Luke Ostrom (the same masterminds behind Locanda Verde and The Dutch) just opened the long-awaited and gut-renovated Lafayette, a bi-level 150-seat grand cafe and bakery. read more

photo courtesy: DVF X Gap

Little Wonders: Diane von Furstenberg ♥ Gap Is In Stores Now!

DVF X Gap Features Affordable Designer Duds for Infants, Girls, and Tweens

Aptly named the Explorers collection, DVF’s latest line for little ones is filled with exotic prints and patterns like zebra motifs, floral prints, and even graffiti to bring out the adventurer in newborns, toddlers, and tweens up to age 14.
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Milkshakes at The Sugar Factory, photo courtesy: The Sugar Factory

Candy Land: Sugar Factory American Brasserie Makes Its East Coast Debut

We’re Sweet on the Las Vegas Import Sugar Factory American Brasserie

The Sugar Factory American Brasserie is a 3,000-square-foot candy emporium and restaurant boasting a large menu of eats, sweets and treats in the center of the Meatpacking District. read more

Treat mom to a sushi making class ($70) on vimbly.com, photo courtesy: vimbly

Plan A Mother’s Day with “Class” on Vimbly.com

Vimbly.com let's you easily book recreational activities, from cooking classes to crafts, with a click of a mouse

Thanks to Vimbly.com, a new site featuring some of the best classes and activities in in New York, you can treat Mom to an exciting (and much more creative) Mother’s Day gift in a snap. read more

photo courtesy- Clarkson

World Tour: Clarkson Brings Seasonal European Fare To The West Village

Georges Forgeois’ Clarkson Serves Internationally-Inspired Cuisine and Inventive Cocktails

Over the last few years, a number of restaurants have called the corner space at 225 Varick Street home, but we have a feeling the spot’s newest resident, Clarkson, is here to stay. Especially considering the dream team behind this newest eatery.
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Get In Home Massages With Zeel, photo courtesy: Mashable.com

Stress Relief: Book An At-Home Massage-On-Demand with Zeel

Zeel.com Offers Massage-On-Demand Services in the Comfort of Your Home

Zeel’s new on-demand iPhone app— think of it as Uber for massages—lets you book in-home appointments with verified, certified, licensed and insured massage therapists, who can be at your door in just 60 minutes.
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Snag Discounted Spa Services At The Last Minute

SpaFinder Wellness Launches Last Minute

Thanks to Last Minute, a new service launched by SpaFinder Wellness, you can instantly schedule same-day and next day appointments at deeply discounted rates.
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Pizza and wine at Wild, photo courtesy: dailycandy.com

Into the Wild: Farm-to-Table Pizza Makes Its Mark on the West Village

Wild Pizza Serves Gluten-Free and Farm-Fresh Pizza

It’s no secret that we love pizza. But with bikini season looming, indulging in a slice (or two) may not always seem like the best idea. No need to fret; thanks to Wild, a recently opened farm-to-table restaurant in the West Village, you can have your pie and eat it too.
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Jennifer Esposito Outside Her Bakery, photo courtesy: toryburch.com

Gluten Free Goodies

Jennifer Esposito Brings Health-Conscious Treats To The East Village

Those with gluten, lactose and other dietary allergies looking to satisfy a sweet tooth often end up empty-handed, but Jennifer’s Way Bakery in the East Village looks to change that by thinking outside the tastes-like-cardboard-box. read more

photo courtesy: Black15in1

It’s A Miracle: Black15in1′s Multipurpose Hair Spray

Black15in1 Launches Miracle Finishing Hair Spray

Black15in1′s Miracle Finishing Hair Spray is a paraben and sulfate free formula that works way beyond providing that perfect and non-sticky feeling hold. This handy hair tool also treats your mane by offering UVA and UVB protection, hair color defense, and our favorite feature: Flyaway resistance. read more

Inside Alder, photo courtesy: Eater.com

Talk of the Town: WD-50 Chef Wylie Dufresne Unveils Alder

Alder, the second restaurant from Wylie Dufresne, opens in the East Village

When the renowned pioneer of molecular gastronomy and multi-course tasting menus decides to open a casual neighborhood pub, what can you expect? Say hello to Alder, where WD-50‘s Chef Wylie Dufresne and Executive Chef Jon Bignelli conjured up a sharable menu of surprising sweet and savory combinations for drinks, dinner and dessert. read more

Inside Grape and Vine, photo courtesy: thrillist.com

Heard It Through The Grape Vine: Introducing The Jade Hotel’s Newest Eatery

Grape and Vine Offers Fresh-pressed Juices, Cocktails And Market Fresh Meals

We’ve come to expect trendy venues and creative menus from restaurateur Fredrick Lesort (of Plein Sud and Buddha Bar fame), but his latest, Grape & Vine, located in Greenwich Village’s new The Jade Hotel is one for the ages—and all hours, offering three meals a day in addition to lounge, late night, and weekend brunch menus. read more

Enter To Win L'Occitane's Almond Foot Care ($16 Value)

Giveaway: L’Occitane’s New Almond Foot Care Cream

Enter To Win L’Occitane’s New Almond Foot Care Cream

L’Occitane’s new almond foot care cream uses almond milk to nourish the skin and purifying mint oil to refresh tired toes just in time for sandal season. But here’s the best part: We’re giving a tube away to one lucky reader! read more

photo courtesy: Hudson Common

Anything But Ordinary: Meet Hudson Common, NYC’s Newest Beer Hall

Head to Hudson Common for Local Brews, Soda Shop Cocktails and Inventive Eats Priced Under $16

Looking for the perfect bar to watch March Madness, sip on craft beers, and enjoy some inventive treats à la kale caeser salad? We thought so. Well, you can find it all at Hudson Common, the recently opened beer hall and burger joint located off lobby of the Hudson Hotel. read more

Inside The Fhitting Room, photo courtesy: The Fhitting Room

Get Fhit: The Fhitting Room Offers 50 Minutes Of High Intensity Training

The Fhitting Room Specializes In 50-Minute High Intensity Training Workouts

We have a new addiction. It’s called High Intensity Training, also known as HIT. And thanks to The Fhitting Room, a recently opened HIT studio on the Upper East Side, we have the perfect place to get our fix. read more

SeaVees for Gap, photo courtesy: Gap

Fab Find Alert: Gap X SeaVees Spring Sneaks

Gap Teams Up With SeaVees

Here’s something to put a spring in your step: Meet Gap’s newest vintage-inspired sneaker, courtesy of a colorful collaboration with California-based brand SeaVees. read more

Slide's CBLT with crabcake and bacon, photo courtesy: Slide

Slide Offers Mini Burgers With Big Taste

At Slide, A Food Network Star Serves Sliders, Shakes, and Cannoli with a Twist

Sometimes, bigger isn’t always better. And Food Network’s Iron Chef and Chopped winner Madison Cowan is out to prove it with the menu at Slide, a new restaurant in Greenwich Village specializing in mini burgers, spiked milkshakes, and cannoli.
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J.Crew Keeper Chambray Shirt, $78, jcrew.com

Fab Find Alert: The Perfect Chambray Shirt

J.Crew's Chambray Keeper Shirt Will Keep You On-Trend, No Matter The Temperature

Have a case of spring fever? So do we. And if you’re looking for the perfect transitional piece to welcome warmer months, you can’t go wrong with a versatile chambray button-down like J.Crew’s “Keeper Shirt.” read more

photo courtesy: Butterfly Studio Salon

Get Commitment-Free Bangs At Butterfly Studio’s Faux Bang Bar

Butterfly Studio's Bang Bar Offer's Clip-In Bangs For Commitaphobes

At Butterfly Studio Salon’s noncommittal bang bar, you can a bangin’ new look without having to go under the scissors.
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Photo Courtesy- Redhead Photography

Picture Perfect

Redhead Photography Takes Perfect Newborn Photos In The Comfort Of Your Own Home

At Redhead Photography, owner and photo pro Deborah Hope Israeli promises to capture your baby at the perfect moment, in adorable poses with stunning detail. (We promise, you’ll want her work all over your Facebook page, on your wall, and even in a coffee table book!) read more

Inside Carbone, Photo Courtesy: eater.com

Power of Three: Italian-American Restaurant Carbone Opens in the Village

The Torrisi Team Is At It Again, Serving Up Classic Italian-American Dishes At Carbone

Carbone—the latest Italian-American restaurant from renowned team Mario Carbone, Rich Torrisi and Jeff Zalaznick of Nolita’s Torrisi Italian Specialities and Parm fame—tosses all rules out the window. read more

Essie's

Nail The Perfect Two-Toned Mani

Get A Perfect Spring Manicure With Essie's Sleek Sticks

Looking for a perfect spring accessory? Get your hands on Essie’s new nail appliqués. The collection offers 12 on-trend shades dressed up with studs, lace, and animal prints. read more

Inside Wise Men, photo courtesy: eater.com

Hidden Gem: Wise Men Opens On The Bowery

Count on the Bowery’s Wise Men for Strong Cocktails and Savory Small Plates

It’s not easy to spot the entrance to Wise Men, a new bar and restaurant anonymously concealed behind a storefront-size vintage photo, but it’s definitely worth searching for. And once you turn the unique water valve handle to step inside, you’ll immediately be transported to a bygone era. read more

GiveScent, $46, givescent.com

Feel Good Fragrance

GiveScent Benefits Women for Women International

GiveScent is a pleasantly citrus fragrance (free of alcohol, formaldehyde, parabens, phthalates, and sulfates) that benefits Women for Women International, an organization dedicated to supporting women in war-torn countries. read more

Jenni Kayne D'Orsay Flat, $450, piperlime.com

7 Ways To d’Orsay

7 Perfect d'Orsay Flats That Don't Break The Bank

Spring is right around the corner, which means you’re probably ready to throw your favorite motorcycle boots into storage and slip into something a little lighter. And if you’re looking for the perfect shoe to help you transition into warmer months, we have two words for you: d’Orsay flats. read more

Naomi Watts in Armani Privé, photo courtesy: Getty Images

Oscars 2013: Red Carpet Roundup

5 Top Trends From The 85th Academy Awards

As Hollywood’s leading ladies stepped out for the 85th Academy Awards, we noticed 5 major trends ruling the red carpet. From glittering gold gowns, to sophisticated embellishments, and plenty of pale hues, our gallery highlights the night’s hottest styles (and the stars who wore them best). read more

A Selection of Discounted Bags on Vaunte, photo courtesy: Vaunte

Score Designer Handbags at a Discount on Vaunte.com

Vaunte.com Sells Luxury Finds from A-List Closets

Shop Vaunte.com’s designer bag sale (featuring Fendi, YSL, and Chanel, to name a few) using WCIFTP’s VIP link until February 24th. read more

Inside ActiveCare Physical Therapy, photo courtesy: ActiveCare

The Perfect Way To Rehab: ActiveCare Offers Pilates-Based Treatments

ActiveCare Physical Therapy Uses Pilates Equipment To Get You Back On Your Feet

ActiveCare Physical Therapy is, as it suggests, an active way to treat your injuries and uses Pilates equipment (think reformers and trapeze tables) to get you back on your feet. And whether you’ve hurt yourself running in the great outdoors, during spin class or even walking in your heels down icy Manhattan streets, this method could make it all better.
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Inside The Dead Rabbit, photo courtesy: The Dead Rabbit

World-Class Cocktails Take Center Stage at The Dead Rabbit

The Dead Rabbit Brings Old-Time Taste to the Financial District

The Dead Rabbit pays homage to New York’s 19th century Irish influence. Sounds stiff? The two-story space is anything but, except for a historically-accurate cocktail list with more than 70 cocktails that you won’t find anywhere else in the city. read more

Dreamdry Opens In The Flatiron District, photo courtesy: DreamDry

Rachel Zoe’s DreamDry Debuts In The Flatiron District

Rachel Zoe Opens A Flatiron Salon (With Appointments Starting at 6:30 am!)

Celebrity stylist Rachel Zoe just opened the doors to DreamDry, a blowout and hairstyling salon joining the ranks of DryBar, Blow and Fix Beauty Bar in the quest to make girls on-the-go feel glamorous in as little as 40 minutes. read more

Lia Sophia Melodious Necklace, $138, liasophia.com

Get The Look: Jeweled Collars From The Fall 2013 Runways

Jewel Encrusted Collars Made a Splash on The Fall/Winter Runways

We adore a statement necklace. And after spotting a handful of jewel-encrusted collars and accessories on the Fall 2013 runways, we have even more reason to stock up our jewelry boxes stat. read more

A Look From Vera Wang's Fall 2013 RTW Collection, photo courtesy: Fior/InDigitalteam/GoRunway.com

NYFW Fall 2013 Trend Report: Back To Black

Black Based Color Palettes Dominate the Fall 2013 Collections at NYFW

NYFW is quickly coming to a close—the shows at Lincoln Center wrap on Thursday, February 14th— and one thing is clear: Come Fall, black is back. Vera Wang, Narciso Rodriguez, and Alexander Wang all sent dramatically dark ensembles down their runways, and we rounded up some perfect pieces to help you get the look stat. read more

photo courtesy: Classtivity.com

Passport To Fitness: Classtivity Lets You Try Out 10 Workouts for $49

Discover, book and review fitness and enrichment classes on Classtivity.com

If you’ve ever wanted to try a new class or the latest workout fad but don’t know where to go, our favorite new web site, Classtivity.com—think of it as OpenTable for classes, gyms, and studios—is here to help. read more

Elysian Cuff Bracelet, $128, liasophia.com

NFYW Essential: Lia Sophia’s Elysian Cuff

Lia Sophia's Spring Collection Is Filled WIth Baubles Perfect for NYFW

NYFW officially kicks off today, which means you’re probably searching for a little outfit inspiration before you hit the tents. Look no further. Lia Sophia’s recently launched Spring collection will perfectly complement any ensemble, with reasonably priced accessories that look much more expensive than they actually are. read more

Amanda Libby Shares Celeb Mom Must-Haves on

Celebrity Mom Must-Haves On “Live From The Couch”

Amanda Libby Showed Off Celeb-Approved Baby Products on "Live From The Couch"

Looking to spoil your little one with the hottest Hollywood approved items? Well, WCIFTP’s Amanda Libby showed off some celebrity favored must-haves on “Live From The Couch” (along with her growing baby bump). ” Check out the clip, and shop the shoot below! read more

The General, photo courtesy: EMM Group

Top Chef’s Hung Huynh Takes Orders at The General

EMM Group’s Newest Restaurant Serves Modern Asian Cuisine With a Twist on the Bowery

Fresh off of his seafood success at Catch, Top Chef winner Hung Huynh has headed east, serving modern Asian cuisine at The General, the EMM Group’s newest restaurant. read more

Sophie Theallet For The Limited Lace Dress ($118) and Valentine Cardigan ($29.94), photo courtesy: The Limited

Fab Find Alert: Sophie Theallet Debuts Second Collaboration For The Limited

Sophie Theallet's Second Collection For The Limited Is In Stores Now

Sophie Theallet’s newest collection of flirty looks just arrived at The Limited. The ‘Valentine Limited Collection’ is filled with date-ready pieces at affordable prices ranging from $20 to $118. read more

Tibi Heart Easy Top, $265, tibi.com

Be Still Our Hearts: Tibi Launches A V-Day Inspired Collection

Tibi Launches a Limited Edition Valentine's Day Collection

Looking for the perfect date night outfit? Well, get ready to fall in love. To celebrate Valentines Day, Tibi designer Amy Smilovic has launched a heart filled capsule collection. read more

Inside Salvation Taco, photo courtesy: Jessica Lin, Timeout.com

Not Your Typical Taqueria: Salvation Taco Heats Up Murray Hill

An inside look at Ken Friedman and April Bloomfield’s Taqueria

Salvation Taco stays true April Bloomfield and Ken Friedman’s successful formula: it’s a fun bar with great food. read more

Inside Yoga Vida's NoHo studio, photo courtesy: Yoga Vida

Get Your Om On

New Members Can Try Out a Week Of Unlimited Classes at Yoga Vida for $10

Looking to get your om on in 2013? Yoga Vida is offering new members an unlimited week of classes for $10. And in an effort to get in shape this New Year, we decided to test out the studio for ourselves. read more

Enter To WIn Vault's One Touch Lip Gloss!

Giveaway: Get A Perfect Pout With Vault Lip Gloss

Enter To WIn Vault's One Touch Lip Gloss!

Vault Icon’s newest line of lip-gloss is made with jojoba oil and vitamin E to keep your lips hydrated while providing a pretty pop of color. And since we’re feeling generous, we’re going to give a shade away to one lucky reader! Click here for details on how to enter.
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TRu Life Juices at Blossom Du Jour, photo courtesy: Blossom Du Jour

Blossom Into A Healthy New Year

Kick Off 2013 The Healthy Way at Blossom Du Jour

It’s the New Year, which means a lot of us have vowed to eat better. For many, that means cleaner eating, less meat, and less of an impact on the planet. And what better place to help hang on to our healthy resolution than Blossom Du Jour. The rapidly growing fast-food restaurant (which opened a third location opened in Hell’s Kitchen this summer) is all vegan, so you won’t see any meat, dairy or egg products.
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Anne Hathaway in Chanel at the Golden Globes 2013, photo courtesy: Getty Images

Trend Report: 2013 Golden Globe Awards

5 Top Trends From The 70th Annual Golden Globes

The 70th annual Golden Globes kicked off 2013′s award season on Sunday night and we all know what that means. Time to talk red carpet fashion! So what trends reigned? Check out our gallery of the Globes’ best-dressed and 5 top trends here. read more