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March 12, 2012

Brow Rehab: Damone Roberts NYC Can Fix Any Arch

Damone Roberts NYC Salon Specializes in Eyebrow Shaping

Ladies, put down the tweezers, bold brows are in for spring. And while many designers showcased strikingly strong and dramatic arches during their Spring 2012 shows—as you can see from the looks at Derek Lam above—more toned down versions of the strong, angular shape can actually do wonders for one’s face.

In an effort to get my arches back on track (yes, I’ve fallen victim to over-plucking too), I headed straight to Damone Roberts’ eponymous NYC salon—a spot dedicated to keeping brows as natural and full as possible. In fact, Roberts (also known as “the Eyebrow King”) is the guru behind many perfectly shaped arches, with a client list including Beyonce, Megan Fox, and Madonna, to name a few. Prices start at $65 for a first visit—Damone charges $125—and begin at $50 for regular visits.

The salon is quiet and calming—you’ll immediately forget that it’s actually inside a busy midtown building—with mint green walls, scented candles, and rich, wooden furniture. Upon entering the cozy space, I was greeted by Brow Artist Gina Auciello, who led me back to a fully stocked brow station. After lying back on a plush chair, Auciello assessed my arches. Some patches needed to grow back, while other areas needed more definition, she pointed out.

During the next 15 minutes, Auciello applied a hydrating wax to clean up strays, plucked to form a flattering arch, and trimmed unruly hairs. After massaging my skin with soothing oil, she held up a mirror to show me the final product. I was blown away. Although I had just gotten hair removed, my eyebrows looked fuller than before. “It’s like a good haircut,” she explained. “Sometimes your hair will look fuller and thicker after a good trim,” she said as I marveled over the new and improved shape.

To complete the look, Auciello brushed and filled in my arches with Roberts’ signature brow pencil ($18) and shadow ($20). “We suggest brushing the brows every day to train them,” she told me. “You always want to brush them up and over. That will be the most flattering on your face. The idea is to open up the eyes and make them more radiant,” she added. It’s amazing what a perfect arch can do.—AMANDA LIBBY

Damone Roberts| 147 West 35^th Street| Suite 507| 212-764-4755